Web design:
ShopLocal corporate site redesign

The AboutShopLocal.com redesign project was done in tandem with a massive corporate redesign and done on an extremely tight budget, and an equally challenging timeline.

Done completely in-house, the ShopLocal Web site corporate redesign borrowed heavily from it's corporate identity, and was meant to be an extension of this brand.

Usability, an eye toward future functionality and improvements, and visual appeal were all taken into account when creating this Web site.

Elements
Similar to the corporate identity, the AboutShopLocal.com site relied heavily on its green color palette to reinforce its brand. The use of people within its images, and the "customer note" elements were also used to hammer in the company's new identity.

Results
The site was rolled out with great success, and continues to attract more visitors monthly than the previous site design.

Also of interest
ShopLocal Print & Identity
ShopLocal Multimedia & Video

My Resume
Looking for detailed information about my experience? Download my resume in PDF format, or view it online.

Contact me
I can be reached via email at jprzybylski@mac.com.

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